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FORT WORTH, Texas (March, 2004) With automobile sales
contributing the single largest dollar volume within
the retail sector, Buxton has rolled out its latest
product, AutoID, designed for both communities
looking to attract new retail to help bolster sales
and property tax revenues and for auto dealerships and
manufacturers.
"As steady market watchers, our research team
has worked hard to deliver this latest product,"
said Tom Buxton, president and CEO, Buxton. "AutoID
enables our clients to make informed decisions about
the feasibility of new location opportunities based
on trade area, existing demand (by make), demographics,
consumer buying habits and local market conditions."
AutoID will show: the potential to support additional
auto dealers in the community; whether the market is
over or under supplied; if there is leakage of automotive
retail based on tax dollar; the make, model and type
of vehicle that should sell successfully in the community;
where the best site location should be; and size of
the auto dealership, based on demand for make, model
and type of car.
"The economic reality is that retail generates
sales and service tax revenue, and automobile sales
are the single largest dollar generator within the retail
segment of our economy," Buxton continued. "As
a result, communities are now adding auto dealer development
to their economic development programs."
Buxton, the leading customer market research firm and
provider of unique, industry-leading research products
to the retail industry and communities throughout the
United States, has been advising retail chains since
1994 on where to locate new stores, based on extensive
in-house consumer data of more than 111 million households
that accurately analyzes lifestyle, behavior patterns
and buying habits. Buxton has more than 600 retail clients
including Pier 1 Imports, Kinko's, Tony Roma's and The
Container Store.
Contact: jc@interstargroup.com
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